Blog
Get Our Tips & Hints for Better Online Marketing!
Quick Quiz: Is Google AdWords Right For Your Business?
Take our Short Quiz! Is Google AdWords right for your business? We are all looking for strategies to grow our businesses lets find out if Google AdWords might be a good fit for your business.…
How to build better customer relations online
Generation Z are the first true digital natives, meaning they have only ever known the world with Internet Access, social media, and smart phones. Born between late 1990's and mid-2000's, this tech-savvy and pragmatic generation is…
Real people, real businesses: top 10 tips for improving your website’s performance
So what happens if you think you've got a great website - it looks nice, it's fairly new and has lots of great imagery or even video but it's just not bringing in the business…
Paid, Owned and Earned content marketing: what’s the difference?
Content marketing, although not exactly the new kid on the block is arguably one of the harder online or digital marketing strategies to get right. Not actually because it's technically difficult but because there are…
Expert or Novice – How much do you know about online marketing?
How much do people actually know about digital or online marketing? For example, what is a unique visitor or have you ever had data leakage? Sounds pretty amusing, but if some of these have you stumped…
Beware: you could be measuring the wrong social media metrics!
Measuring your Return on Investment (ROI) is never a black and white endeavour as inevitably if you market across multiple channels they all feed into one other, but far too often businesses focus on the wrong…
Mobile Marketing: The new kid on the block every business should know about
Mobile marketing is arguably one of the newest forms of digital marketing around in the market today. For those who do not know, it provides customers with personalised information, promoting services, goods and ideas, which…
Marketing your business: In-house or outsource?
Ok, so you've decided that in order to grow your business further you need someone dedicated to marketing it, but now the next decision is in-house or outsource? It's not an uncommon conundrum and if…
Do you actually know what your marketing efforts are yielding?
It can be hard to see a clear correlation between your marketing efforts and how it's actually affecting sales (or if it's not making much impact at all). With more traditional 'paper-based' forms of marketing…
The Magic of Facebook Targeting for Businesses
So it's probably best not to think too much about it, but Facebook collects information about you every time you login, like a post, comment on a post, update your status, watch a video or…
Do #hashtags actually work?
You may think that hashtags are just a fad for the younger generations or even something rather annoying that has even pervaded how we talk, but when used correctly, they can be invaluable to a…
What is the Google Display Network (GDN)?
So you would be hard-pressed to find a person who hasn't at some point or another come across ads on websites for other businesses. You may find that you will be looking at shoes on…
The core value that drives TheOnlineCo. is integrity. It can be hard to know what a company is doing to help you grow online, especially if you don’t quite understand what they’re doing. Rest assured that we not only value the business you give us, but we value YOUR business and want to see you succeed!
Watch our client testimonials now!
