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If word of mouth is still the best way to get new customers, then what does that mean for an increasingly digital world? Is there actually a place for ‘word of mouth’ online? We’re here…

Google provides up to $10,000 USD of free AdWords advertising per month to eligible non-profit organisations through their Google Ad Grants program. It is a brilliant opportunity for non-profit organisations to increase awareness, gain more…

Google has many brilliant tools to use, many you may know about, many you may not. One which we have discovered and are finding extremely useful is the new campaign drafts and experiments tool in…

Google helps more than 35,000 non-profit businesses by offering free advertising in Google AdWords Grant accounts for up to $10,000. Starting January 1, 2018 Google made several changes to their policies for these accounts in…

In this tutorial I will show you how to use Tag Manager for Google Analytics and AdWords Remarketing. Using Tag Manager to track these things will prevent you having to add multiple snippets of code…

So you’ve got a great product, you know your sales pitch, you’ve got an idea for an ad and you know who your ideal customer is, but how do you actually find them on Facebook?…

In part 1 of this series I showed you how to set up Tag Manager on your website. In part 2 I explained how to set up basic triggers and tags. In part 3 I…

SEO is one of those terms we hear often these days.  It’s part of the language of the digital world in which we’re caught up.  But how many of us even know what it stands…

In part 1 of this series I showed you how to set up Tag Manager on your website. In part 2 I explained how to set up basic triggers and tags. This time around I…

So unless you’ve done Facebook advertising before, you might be under the impression that you just ‘run an ad’, but there are actually 11 Campaign Objectives to choose from (plus additional options within these). All…