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NDIS Service Provider – Digital Marketing Case Study

What problem was the client facing and why did they approach us? In July 2020, a client in the health services industry approached us about digital marketing services. They were undergoing a rebranding after only…

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Some thoughts on Mark Zuckerberg’s Metaverse “META”

We were delighted to be interviewed by Katrina Roe at Sydney radio station Hope 103.2 about our podcast, pivoting during the pandemic, and all things business. Check out James' interview with Katrina.
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SEO For Lawyers

SEO for Lawyers – The Complete Guide

Are you looking to implement an SEO for lawyers strategy but don’t know where to start? If you’re new to the world of digital marketing, it can be easy to get overwhelmed by the huge amount of…

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Journey Toward Strategy.

Where to Start with Digital Marketing?

Marketing used to be a fairly simple procedure. It looked like knocking on a door and talking to whoever answered. Society didn’t yet have access to printing processes to achieve large scale reach about a…

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Apple (iOS14) Changes

So we’re not sure if you’ve heard, but Apple are about to launch a new update to their operating system (iOS14) that will have some significant impacts to the way we are able to run…

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Facebook Posting Made Easy

Facebook Posting Made Easy

Social media marketing put simply, is finding potential customers and giving them what they want, in a social context, which helps educate them about your product or service, encouraging them to investigate further. This could…

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Canva – How easy is it really?

At the TheOnlineCo. we spend a lot of time creating graphics with the perfect branding, (logos, colours, and fonts) to ensure that the content we use for our clients is absolutely right. Canva is a…

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What Facebook Post Should I Promote?

What Facebook Post Should I Promote?

We often hear this question: “I’ve promoted my post on Facebook – why isn’t it performing well?” Many people assume that if one of their Facebook posts isn’t doing well, that if they promote it, this will improve its performance.…

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Understanding SEO (the basics) – Our Workshop in a Blog

You have most likely heard of SEO or Search Engine Optimisation. In its simplest format, SEO is helping you to be seen on Google results pages. It's really not that simple, however. Google is very…

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Five Steps to Creating a Keyword Map – SEO

You know what keywords are of course. They are the words you most want Google to see when it crawls your article, blog, or landing page. Words that will rank your page for users to…

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Facebook PPC Made Easy

Beginners Guide to Facebook PPC

Social media marketing put simply, is finding potential customers and giving them what they want, in a social context, which helps educate them about your product or service, thus encouraging them to investigate further. This…

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11 Essential Ingredients to a Website Home Page

You've done it yourself - visited the website of a company you are looking to do business with and after only a few seconds you’re thinking, “Mmmm, definitely not what I was looking for. This just doesn’t ‘feel’ right.” Perhaps…

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