TheOnlineCo. Digital Marketing Case Studies

Let’s start with the most important thing: your customer is at the centre of all your social media efforts.

In this episode, we are joined by Chanelle Murray, Senior Social Media Lead at Uber. With over a decade of experience, Chanelle has worked with some of the world’s most recognised brands, helping to shape their digital and social media presence in an ever-evolving industry.

Vocare Law is a law firm with a difference. You may have known them as Corney and Lind Lawyers. They’ve recently rebranded—the same trusted team with a new name. Their mission? To bring clarity, confidence, and a values-driven approach to legal matters. Vocare Law simplifies the complex. They advise clients on business law, not-for-profits, and personal legal issues with integrity.

Marketing can be overwhelming, right? I see it all the time. Businesses dive into marketing with high hopes, only to find themselves lost in the tech, the endless tactics, and the noise around what works and what doesn’t. Google Ads, SEO, social media, emails—there’s always something new. It’s distracting, and it’s exhausting.

Digital marketing can be a real maze for many businesses. You’ve probably been there, unsure of what’s actually working and where to focus next. Is your strategy driving results or just eating up time and budget? You might have the tactics in place, but do you know if they’re truly moving the needle?

In this episode of Digital Marketing That Puts People First, we’re joined by Kate Boulos, a seasoned marketing professional whose passion for brand marketing and communications is rooted in her drive to create meaningful connections between consumers and the brands they love.