James Parnwell

James Parnwell

Case Study: Fencing Industry

When the phone stopped ringing at this Fencing Industry company’s office, they knew something had to be done. Having built a basic website and with no experience in SEO, the company had been conducting their marketing wholly offline, through sales reps and traditional avenues. Clients were unable to find the company’s website, so leads were rare, and sales were dropping. When the company called TheOnlineCo., their website had brought in zero leads. 

SEO and Google Adwords Campaigns for Fencing Company

TheOnlineCo. was engaged to bring the company’s marketing strategy up to date, by creating a digital marketing strategy and in effect, introducing them to the digital age. This was done through the creation of comprehensive Google Ads and SEO campaigns. 

TheOnlineCo. Do What They Do Best, So Clients Can Do What They Do Best

Soon enough, the company’s Google AdWord leads were up by 255% and their SEO goals had increased by 112%. The company has continued to experience substantial growth over the years, and huge increases in leads mean sales are steadily increasing.  

Google Adwords Increased Leads & Sales for Fencing Company

James Parnwell
James Parnwell

James is the Managing Director and resident strategist at TheOnlineCo. He is clever and creative with a flair for making complex things sound simple. He has been in the marketing game for over 2 decades and has watched the landscape slowly shift. James has his finger on the pulse of every aspect within TheOnlineCo, meeting with all clients as well as every core team member and strategising a specific plan tailored to each client.

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