Episode Summary
In this episode, we’re joined by Vicki Wright, a seasoned Chief Marketing Officer with over 20 years of experience in transforming marketing teams and driving profitability across various industries. Vicki excels in deploying structured marketing strategies that not only foster trust but also attract ideal customers, crucial for achieving business growth.
Vicki’s impressive corporate journey includes her tenure as Group Marketing Manager at Ruralco, where she oversaw a portfolio of 50 brands, and her previous role at Metcash. Her approach is renowned for its ability to engage communities and build lasting customer loyalty through a deep focus on customer needs and preferences.
If you’re eager to elevate your brand’s presence and identify barriers hindering your business growth, this insightful conversation with Vicki provides practical advice on implementing strategic, customer-centric marketing strategies. Join us as we delve into ways to unlock your business’s potential with guidance from a seasoned marketing leader.
Learn More
- More about our Digital Marketing Playbook https://theonlineco.net/digital-marketing-playbook/
- Explore all episodes of Digital Marketing That Puts People First https://theonlineco.net/podcast/
