Building & Home Goods Industry: Suffering from Digital Marketing FOMO?
What are your competitors doing that you aren’t? We’ve had the pleasure of working with companies in the Building & Home Goods industries for the past 10 years. Here's a…
How the Agile Framework Applies to Digital Marketing
When it comes to marketing, the Agile framework is vital. Our goal is to always be making upward changes. As such, we will make certain assumptions about each client. For example, if we’re marketing…
Is It Time?
Marketing. It's something many businesses try to do in-house. Until the leads dry up and they find themselves wondering when the phone will start ringing again. For others, their branding…
10 Top Tips for Writing Effective Google Ads
Delving into the world of digital marketing? Google Ads is a great way to catch a potential client's attention! Here are our top tips for creating Google Ads that drive…
Case Study: Home Furnishing Company
This Home Furnishing company realised that they needed to jump on the ‘digital wave’ when their traditional methods of advertising (newspaper, yellow pages and radio ads) failed to bring in…
Case Study: Law Firm
This successful law firm contacted TheOnlineCo. when they decided to expand their business. Having previously worked with another digital marketer, they had found that their results were unsatisfactory and communication was very basic.…
Case Study: Hardware Brand
When your product is on the shelf of a huge chain store, it might be one of 100 000 other products, each vying for the customer’s attention. This Hardware Brand approached TheOnlineCo. with…
Case Study: Medical Practitioner
This Medical Practitioner approached TheOnlineCo. when he decided he needed to fill his appointment diary. He’d previously tried multiple agencies and hadn’t received any analytical data or satisfactory results. Appointed to manage…
Generational Analysis: Learning to Speak Their Language
Generational Analysis looks at the way's different generations approach marketing messages. All generations differ in the way they: Spend money Respond to promotions Choose what type of promotions they respond to Build…
Case Study: Fencing Industry
When the phone stopped ringing at this Fencing Industry company’s office, they knew something had to be done. Having built a basic website and with no experience in SEO, the…