“Great people who cut through the jargon and provide realistic, easy to understand strategies to all levels of business. I’ve dealt with many digital agencies and most try to ‘dazzle’ you with fancy terminology but little results. The Online Co is first and foremost honest, skilled in the latest online tool and techniques and a true business partner. Their no-nonsense, pragmatic approach is refreshing and translates into tangible results. Cannot recommend highly enough.”
Vicki Wright, Group General Marketing Manager for Ruralco Holdings Ltd was aware that Organic Traffic for the CRT website had been in decline for some time and that the Facebook PPC campaign needed to be refreshed and revitalized.
Having dealt with a large digital agency for some time, she felt she wasn’t getting the personalized attention and dedication to her accounts that was necessary. Vicki engaged James from TheOnlineCo. to review the existing SEO and Facebook strategies and provide recommendations on methods to improve brand awareness, website traffic and engagement for CRT.
Ruralco subsequently appointed TheOnlineCo. to take on the SEO and Facebook PPC for CRT. We have since implemented a 3 prong Facebook PPC strategy to gain increased awareness, increase web traffic and grow the email database.
There has been a 25% increase in Facebook awareness, a 50% increase in engagement from users within the first 2 months. A new and comprehensive SEO strategy is being implemented from the ground up, starting with a robust Keyword Map, then implementing site-wide optimisations, including detailed structural recommendations based on best practice SEO.
Vicki and her team enjoy working closely with TheOnlineCo. , communicating consistently, positively and honestly whilst working in a unified manner to deliver the best results for the brand.