1 Hour Digital Marketing Coaching session
$198.00
Description
1 Hour Digital Marketing Coaching Session
Are you struggling to navigate the ever-evolving landscape of digital marketing? Are you finding it challenging to keep up with the latest trends and marketing tactics? You’re not alone. Digital marketing can be a complex and dynamic field, and many professionals and businesses struggle to harness its full potential.
What We Offer
Our coaching sessions are tailored to address any issues you may be experiencing, ensuring that you have the knowledge and skills required to succeed in digital marketing. Here’s an overview of every service we can help you with.
SEO
In our Search Engine Optimisation (SEO) coaching session, you can expect a comprehensive analysis of your website and a strategic roadmap to enhance your online visibility and search engine rankings. Here’s a breakdown of what to anticipate:
Google Ads
Our Google Ads coaching session is designed to empower you with the knowledge and strategies needed to achieve success in the world of online advertising. We tailor our coaching to meet your specific needs, whether you’re a beginner looking to set up your first campaign or an experienced user seeking optimisation techniques. Here’s what you can expect:
Setup Assistance:
- If you’re new to Google Ads, we’ll guide you through the setup process, ensuring that your campaign is structured for success.
- You’ll learn about Google Ads best practices, including keyword research, campaign structuring, ad creation, and the inclusion of essential elements to make your ad stand out. We’ll also delve into asset management, covering images, business labels, site links, and more.
Beginner Account Guidance:
- For beginners, we highly recommend two coaching sessions. The first session focuses on setting up your campaign from scratch, while the second session reviews the setup and covers conversion tracking, allowing you to measure your campaign’s effectiveness.
Campaign Review and Optimisation:
- If you already have a campaign set up but want to ensure it’s performing optimally, we’ll review your campaign setup and assets. We may request access to your client’s campaign before our meeting to provide a thorough assessment.
- During this session, we’ll inspect the structure of your campaign, evaluate the effectiveness of your ads, and review the placement of keywords, ad groups, and negative terms. We’ll also examine the status of your conversion tracking.
- Our goal is to provide insights and recommendations to improve the performance of your campaign, ensuring it aligns with Google Ads best practices.
Advanced Optimisation:
- If you have a campaign that’s up and running but not delivering the expected results, we’ll focus on advanced optimisation techniques. We’ll discuss strategies to increase leads, review keywords, analyse click-through rates, and assess your budget utilisation.
- We’ll explore various campaign options, including performance max campaigns, display remarketing, and other enhancements to help you achieve your specific goals.
Facebook/Instagram
Our Facebook/Instagram Ads coaching session is tailored to meet your specific needs, whether you’re new to advertising on these social media platforms or seeking to enhance your existing campaigns. Here’s a preview of what you can expect:
Our Facebook/Instagram Ads coaching session is tailored to meet your specific needs, whether you’re new to advertising on these social media platforms or seeking to enhance your existing campaigns. Here’s a preview of what you can expect:
Beginner Account Guidance:
- If you’re new to Facebook and Instagram advertising, we recommend two coaching sessions. The first focuses on setting up your campaign, while the second session reviews your setup and covers conversion tracking, allowing you to measure campaign effectiveness.
Setup Assistance for New Campaigns:
- For those without an existing campaign, we will guide you through the setup process, ensuring that your Facebook and Instagram ads are structured for success.
- This includes running through best practices, learning the essentials of keyword research, understanding campaign structures, ad creation, and identifying the elements to make your ad stand out, including images, business labels, site links, and more.
Campaign Review and Optimisation:
- If you have an existing campaign but want to ensure it’s set up correctly and performing optimally, we’ll review your campaign setup.
- We may request access to your client’s campaign before our meeting to provide a thorough assessment. We’ll check if ads are set up correctly, evaluate campaign and ad group structuring, and examine the presence of negative keywords. We’ll also assess the status of conversion tracking.
- After a comprehensive review, we’ll provide insights and recommendations on how to update and optimise your campaign, ensuring it aligns with best practices.
Advanced Optimisation and Strategy:
- For those with campaigns that are up and running but not delivering the expected results, we’ll delve into advanced optimisation techniques and strategies.
- We’ll discuss how to increase leads, do a performance review of your ads, explore different campaign types, and explain how to effectively increase the lifetime value of prospects and move them through the sales funnel from cold to warm to hot.
- Additionally, we’ll discuss the various types of videos you can incorporate into your ads and how they can enhance your advertising efforts.
Our LinkedIn coaching session is a personalised experience tailored to your needs, designed to enhance your professional presence on the platform and focused on leveraging the power of LinkedIn Sales Navigator (LSN). Here’s what you can expect:
Profile and Company Page Optimisation:
- We’ll help you optimise your LinkedIn profile and company page, ensuring that they effectively showcase your brand or business.
Subscription to LinkedIn Sales Navigator (LSN):
- We’ll guide you through the subscription process and help you set up LinkedIn Sales Navigator.
Setting Up Search Parameters:
- We’ll work with you to establish search parameters that align with your goals, helping you identify and target the right prospects.
Utilising Search in LSN:
- You’ll learn how to make the most of the search functionality within LinkedIn Sales Navigator, enabling you to discover and connect with your target audience.
Exploring LSN Tools and Features:
- We’ll provide an overview of the various tools and features within LinkedIn Sales Navigator, empowering you to leverage them effectively.
Creating Lead Lists:
- You’ll gain the skills to create and manage lead lists, ensuring you can easily organise and track potential connections and existing customers.
Outreach Messaging and Messaging Scripts:
- We’ll teach you effective messaging techniques and guide you in crafting outreach messages. You’ll learn how to engage with prospects and build meaningful connections.
LinkedIn Strategy:
- We’ll work with you to develop a comprehensive LinkedIn strategy, which includes a clear overview of your subscription, search parameters, lead list creation, outreach messaging, and campaign strategy.
Additional information
Services | SEO, GoogleAds, Facebook / Instagram, Linkedin |
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