James Parnwell
Email marketing is still one of the cheapest and most effective means of digital marketing to date. This is because people on your email list have already professed some kind of interest in your product, making them more likely to purchase more.
However, most people receive 10’s if not 100’s of emails every day so how do you make yours stand out? Here are 3 simple and basic tips that every email marketing should follow:
James is the Managing Director and resident strategist at TheOnlineCo. He is clever and creative with a flair for making complex things sound simple. He has been in the marketing game for over 2 decades and has watched the landscape slowly shift. James has his finger on the pulse of every aspect within TheOnlineCo, meeting with all clients as well as every core team member and strategising a specific plan tailored to each client.
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